The future of shared mobility is autonomous

GreenMobility is exploring the potential to bring the first autonomous shared vehicles to Denmark

GreenMobility is taking an important step toward the future of shared mobility. We believe autonomous, all-electric car sharing can make cities safer, cleaner, and more accessible. This November, we’re showcasing one of Europe’s first autonomous cars in Copenhagen together with Tensor, a US-based leader in autonomous AI vehicles.

Why are we moving to autonomous car-sharing?

Our goal is accessible car-sharing for all, creating a positive impact on the cities we operate in. Autonomous cars take that mission even further by uniting electric power, intelligent tech, and high-efficiency shared mobility that reduces congestion, emissions, and the need for private car ownership.

Safety first

Autonomous vehicles can make roads significantly safer by reacting faster, seeing more, and removing human errors like distraction or fatigue. Studies show major reductions in crashes and injuries, with far fewer damage and insurance claims.

Powered by 360° sensors and advanced detection systems, autonomous cars follow the rules consistently — creating safer streets for everyone.

A win for society

Autonomous, electric car-sharing supports cleaner, safer, and more inclusive cities. Fewer cars reduce congestion and free up urban space, while zero-emission driving improves air quality.

Safer roads ease pressure on healthcare systems, and AVs expand mobility access for seniors, people with disabilities, and underserved communities. The result is healthier cities and mobility for all.

Better customer experience

Autonomous technology enables a car that comes to you, ready when you are. It removes the hassle of searching, parking, and stressful driving — offering smoother trips and more time to relax, work, or enjoy the ride.

Ideal for families, seniors, and anyone who values comfort, it creates a more convenient and effortless mobility experience.

Smarter & sustainable growth

Autonomy boosts fleet performance through higher utilization, fewer accidents, and lower operating costs. With smoother, more efficient driving and the ability to reposition cars automatically, a self-driving fleet can run continuously and at scale.

This leads to better productivity, stronger margins, and long-term sustainable growth.

Bringing autonomous mobility to Denmark

GreenMobility is working closely with leading international partners to bring autonomous car sharing to Danish roads. By combining advanced AV technology with our fully electric platform, we’re building a scalable and sustainable mobility ecosystem for the future.

We’re prioritising safety, data privacy, and close collaboration with regulators to ensure a responsible and trusted rollout.

Live events in Copenhagen

You are invited! 
Come see the future as GreenMobility and Tensor present the autonomous electric self-driving shared car: 

– Christiansborg Slotsplads: 25th of November from 11 am – 4 pm

– City Hall Square (Rådhuspladsen): 26th of November at 10 am – 4 pm

It is a great opportunity to learn more about how GreenMobility is preparing for a new era of safe, sustainable, and self-driving mobility. See a static display of the first fully autonomous vehicle in Denmark.  

The Nordic pioneer in autonomous shared mobility

“This partnership marks an important milestone for GreenMobility as we prepare for the next evolution of urban transport. By partnering with Tensor, we’re securing early access to one of the world’s most advanced autonomous vehicles in a global market where autonomous vehicles are in high demand.”

 

 – Kasper Gjedsted, Group CEO of GreenMobility



Frequently asked questions

What is an autonomous shared vehicle?

An autonomous vehicle is equipped with over 100 sensors, including cameras, lidars, and radars powered by advanced AI models. It can perceive, predict, and navigate complex environments in a more reliable and safer way than humans.

How safe are autonomous cars, and how is responsibility handled?

Autonomous cars use advanced sensors and AI to monitor the road in all directions and react faster than humans. They remove risks like distraction or fatigue and must pass strict safety tests, with a study showing up to 90% fewer injury-causing crashes.* During pilot operations, responsibility follows Danish legislation and rests with the operator and technology provider, ensuring full user protection.

*Source: The Waymo–Swiss Re Safety Study (2024 / 2025 Update), Based on large exposure (25M → 56M+ driverless miles) — the biggest
public dataset of real driverless miles worldwide. Compares AV crash/claim outcomes to hundreds of billions of human-driven miles from Swiss Re’s global portfolio.

Are autonomous cars legal in Denmark?

Autonomous cars can operate in Denmark as part of approved pilot projects and under strict safety regulations. All testing and future deployments follow national rules set by Danish authorities to ensure safe use on public roads.

Which cars are we getting?

We are exploring collaborations with several autonomous vehicle manufacturers, including Tensor, to secure early access to advanced self-driving technology in a highly competitive global market.

Tensor is a Silicon Valley–based company specialising in autonomous AI vehicles, known for its advanced self-driving systems built on powerful AI models and full-stack safety technology.

How are autonomous cars supervised?

Autonomous cars drive themselves, but they are never left “unwatched.” The vehicles include multiple safety systems and fallback procedures, and they will be monitored by our team to ensure safe operation at all times.

What can I expect from autonomous cars in the future?

Autonomous cars will be introduced gradually, starting in selected zones and expanding as regulations and infrastructure evolve. Over time, autonomous vehicles will complement our existing electric fleet, offering even more convenience, coverage, and new mobility options for cities and customers.